Michelle Allen Posts

Portrait smile virtual paralegal
by Michelle Allen | April 25, 2022 | Legal, Productivity

From organizational leadership to administrative work, effective practice management is essential to a law firm’s profitability and growth. If you’re an attorney who finds themselves spending too many hours and resources on non-billable tasks, keep rea …

Man using calendar app on tablet in office
by Michelle Allen | April 25, 2022 | Productivity, Virtual Assistant

If you spend your workdays continually accepting random Zoom meetings, checking emails every time you get a notification, and chaotically moving from one unfinished task to the next, your calendar is probably out of control. But with just a little time …

women on computer
by Michelle Allen | March 20, 2022 | Legal, Productivity, Virtual Assistant

The lockdowns of the past few years have driven many law firms to adopt technology to enable remote work at unprecedented levels.  As clients have similarly adapted to working remotely, they are now expecting that law firms will make interactions more …

Happy latin female blogger using smartphone with social media notification icons, sitting in cafe, free space
by Michelle Allen | February 23, 2022 | Business, Social Media

In the current marketing landscape, many executives and professionals seek to establish their influence on social media. Why? According to Global WebIndex, 57.6% of the world’s population uses social media and the average daily usage is 2 hours and 27 …

by Michelle Allen | January 28, 2022 | Business, Marketing, Productivity, Virtual Assistant

Throughout 2021, our virtual marketing assistants helped businesses and organizations adapt their SEO strategies to over a dozen updates that Google rolled out throughout the year. Two of these updates, MUM and Page Experience/Core Web Vitals, are expe …

Marketing Trends Blog
by Michelle Allen | January 13, 2022 | Marketing

With digital ad spend worldwide in 2021 reaching $389B, 14.6% more than 2020, businesses need to be prepared in 2022 to take advantage of the evolving digital marketing technologies. Here are five digital marketing trends the savviest business marketer …

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