Managing a team is a balancing act. A good manager knows how to provide proper supervision while granting her team members the discretion to exercise their own judgment. When you’re running a department or business that includes outsourced workers, the …
Between managing clients, responding to leads, listing and marketing homes, completing deals, and returning correspondence, being a real estate agent can feel more like a juggling act than an entrepreneurial endeavor. What’s more, online resources have …
Many attorneys cut their teeth during an era where paralegals were inextricably bound to the office, among the paper files and desktops of the law firm. But as firms migrate their systems to the cloud, paralegals can access data from anywhere. The mi …
Whether you are an established business advertising a new service or product, or a startup that has yet to go live, developing a pre-launch marketing strategy can help effectively spread the word and draw in new customers. But why is pre-launch marketi …
Video, video, video. Wherever you look on the internet, the message is the same. Video is where it’s at in 2019. And that’s true — to an extent. Though video may have killed the radio star, podcasting has brought audio-only content back with a vengean …
Artificial Intelligence (or AI) is a buzzword that gets thrown around in many different fields. Marketing and advertising are two of the latest to be innovated with new AI technology, and much of it is reshaping the way marketers examine and reach ever …
Did you know that businesses with a blog generate 126% more leads than companies without one? How about the fact that organizations that regularly publish original content receive 8x more traffic, reduce their overall marketing spend by over 60% and re …
It’s no surprise that coworking spaces are on the rise. With high-speed wifi, free coffee, cleaning and more taken care of for one monthly rate, more and more businesses are recognizing the benefits and joining spaces in every city across the globe. Co …
Some companies are built in a garage, but Alana Rivera cooked hers up in her Haight Ashbury kitchen. Taking inspiration from a passion for food made from organic ingredients, Alana transformed her favorite organic recipes into delicious smelling soaps …
When it comes to closing real estate deals, attorneys often find themselves juggling multiple tasks at one time. Handling sensitive information in a time-sensitive process can be daunting. Keeping the cost of a closing low is crucial to staying competi …
Imagine this: It’s 8 am, you’re on your way to grab your favorite morning joe when you see that a different coffee house has posted a link to a free-coffee coupon on Facebook. Sweet! When you arrive at the store, you click the link on Facebook and reve …
Google Ads (formally AdWords) is a staple of many digital marketing campaigns. The search engine giant consistently releases new updates to its advertising platform, often adding innovative features to guide their users toward better results. While an …