Light at the End of the Tunnel or Oncoming Train? Managing Your Business Through the Uncertainty of the COVID-19 Pandemic
From a business perspective, coronavirus has rendered the future almost impossible to predict. The plan was that shutdowns in March would be followed by a gradual relaxation of restrictions and the ramp up of businesses. It hasn’t turned out that way. Government authorities in the…
Google Core Update May 2020: Why Your Ranking and Website Traffic Might Suddenly Be Fluctuating
It all started on May 4, 2020, and according to Google, its new Core Update completed about two weeks later. Shortly thereafter businesses began raising concerns over this so-called “pandemic update” and how it impacted their customers’ ability to find them online. Indeed, the update…